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Gleason Cranes “Reillies” up the Western Australian crane market

Gleason Cranes appoints a new Western Australian sales rep.

Gleason Cranes has appointed Wayne Reilly as its Western Australia Sales Manager. He talks to Cranes and Lifting about what he will bring to both the role and the Western Australian crane industry.

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In a world of high inflation rates and drawn-out lead times, the crane market is in desperate need of high-quality machinery that arrives quickly and with a reasonable price tag.

With a mining and resources sector that posted $254 billion in sales across the 2022-23 fiscal year, an upcoming 180 projects in the infrastructure pipeline and $39 billion invested in the Asset Investment Program to improve the state’s infrastructure, that need has never been more profound than in Western Australia.

Having serviced the Australian market for over 50 years, Gleason Cranes is currently Australia’s number one Zoomlion dealer, giving customers the opportunity to deal with an Australian-owned family company that puts its clients’ needs at the top of its priorities. Among its other services, including providing the Mi-Jack rubber tyre gantry cranes and the Ormig and Galizia pick and carry cranes, as well as performing maintenance, service and major-inspections on cranes, and refurbishing and selling used cranes, Gleason Cranes stocks a range of Zoomlion cranes – spanning from 25-tonne truck cranes through to 840-tonne capacity crawler cranes, with some ready for delivery now.

To ensure it can adequately meet the demand for high performing cranes at competitive prices on Australia’s West Coast, Gleason Cranes has appointed a Western Australia Sales Manager in Wayne Reilly. Possessing over 30 years of experience in management and sales positions in the steel and manufacturing industries, Wayne says that, aside from Western Australia being a “fantastic place to live and work”, expanding the Gleason Cranes name to Western Australia is something he’s looking forward to.

Gleason Cranes appoints a new Western Australian sales rep.
Wayne Reilly, Gleason Cranes’ new Western Australia Sales Manager. Image: Wayne Reilly

“Gleason Cranes represents a challenge to me in that the company hasn’t based anyone in Western Australia until now,” he says. “We’ve supplied cranes into the Australian market for over 50 years; but now, being on the ground here in Western Australia, we can make dealing with Gleason face-to-face, instead of only over the phone and internet, a much easier process for the local Western Australia crane purchaser.” 


Having spent eight years in WA already after moving from Victoria, it’s that face-to-face aspect that Wayne says he’s most keen to embrace: talking to potential customers about the equipment they need to meet their demands, and working together with clients to find the best deal for all parties involved. Additional to selling new cranes, he’s also keen to reinforce Gleason’s capacity to sell surplus cranes at a “good market price” for a modest fee, as well as importing pre-used cranes into the market as well. 

Currently, the company’s new cranes focus is selling its Zoomlion products, reflective of the close relationship between manufacturer and dealer that allows Gleason Cranes to price its products so competitively. The cranes also come with a Gleason Cranes guarantee, ensuring that each crane meets Australian Standards, and operator training provided by the Gleason team. 

For Wayne, the cost-effectiveness of the Zoomlion brand represents a steal for crane hire companies, saying that Tier One resources and construction companies might discover it makes a lot of sense to add a crane of their own to the fleet and save on the hire fees – especially when they consider the high esteem in which the brand is held overseas, embodied by its performance in the sub-zero temperatures of Antarctica and the hot, dusty, sandy Middle East. Recently, a 3600-tonne capacity Zoomlion crane, the ZCC89000, broke two world records for the heaviest single crane lift and fastest lifting speed on a petrochemical plant in China.

“Zoomlion has been able to lift itself to be among the largest crane companies in the world, featuring well inside the top 10 of cranes and overall leading global construction equipment manufacturers worldwide, and is known for its affordability and innovation,” he says. “The research and development team, recognised as the National Outstanding Engineering Team in China, continuously improves the Zoomlion product range.”

Further reinforcing Gleason Cranes’ dealership of the Zoomlion brand is the financing solutions that come with the purchase. As mentioned, the entire crane industry is combating rising costs due to inflation that has only recently stabilised; when purchasing through Gleason Cranes, financing options are available either through Zoomlion itself or through a local broker in Perth for the Western Australian  market. Along with its financing options, Gleason Cranes continues to enhance its post-sale service and support offerings, providing nationwide servicing, parts and backup, with customers in previous editions of Cranes and Lifting regularly praising the holistic and professional manner in which deliveries and follow ups occur. 

Offering both new and used cranes, spanning city cranes, tower cranes, crawler cranes, and mobile cranes, Wayne says he feels assured Gleason Cranes has the equipment and backing to cater to a diverse audience of companies in Western  Australia. With equipment that he sees thriving in any operational environment, Wayne has one resounding message for any potential customer looking to purchase a new or used machine: “Take a look at the cost-effective prices that Gleason Cranes is offering.” 

“Get in touch and compare the costs,” Wayne says. “You may be surprised.”

For prospective Western Australian clients, call Wayne on 0467 004 113 or email him at 

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