Certex celebrates the tales of three women, as their curiosity and commitment to safety helped them prosper.
Certex Lifting is deeply committed to fostering an inclusive and diverse working environment where every individual is valued and given the opportunity to thrive. The company recognises the importance of embracing employees from all backgrounds and experiences and is dedicated to nurturing a workplace culture that celebrates diversity.
Certex Lifting is challenging stereotypes, by working towards a more diverse workforce, encompassing gender equality international backgrounds and age groups.
At Certex Lifting, diversity is not just a buzzword, but a core value that is lifting the organisation to new heights. The company understands that embracing individuals with different perspectives, skills and experiences can cultivate a dynamic and innovative workforce that contributes to the overall success of the business.
Certex Lifting not only values diversity, but also actively works to develop and empower employees from all walks of life. By investing in training, mentorship and professional leadership programs, the company ensures that every employee can reach their full potential and contribute meaningfully to the organisation.
By creating an inclusive and diverse workplace, Certex Lifting sets a powerful example for other companies in the industry. Dedication to diversity and inclusion not only enhances employee satisfaction and performance, but also fosters a culture of respect, understanding, and mutual support.
Fostering gender inclusivity in the lifting industry
Baylea Mussen, Jessica Bellamy, and Courtney Constable have entered the industry with different stories. What attracted these three women to the lifting industry?
Baylea, a Testing Technician in training, found a sense of belonging at Certex Lifting through curiosity and an encouraging work environment.
Baylea started at Certex Lifting doing casual work while still in school and found herself down in the testing department asking questions. The support from her colleagues played a pivotal role in her
career choice. Saying Certex Lifting has a cooperative, cohesive and supportive culture, Baylea highlights the importance of clear and effective communication and states, “It’s really nice to see people so supportive of each other… it makes all the difference.”
A sentiment echoed by Jessica and Courtney, who also both speak to the respectful and open team dynamics at their branches. Fostering a culture of acceptance, personal development and general support are key. Jessica underlines the importance of leadership and states: “Management are easy to approach, providing support and workplace flexibility. It is an encouraging and supportive organisation.”
Courtney feels the full support of colleagues, as well as her manager, is pivotal in workplace satisfaction: “At my branch,
I feel supported and respected, and our manager discourages biased culture. I’m sure our team’s friendly and welcoming nature contributes to our successes,” Courtney said.
The message encourages other women and empowers them to take the leap and pursue a career in traditionally male- dominated fields. Baylea’s advice is short but strong: “Give it a crack. Experience is everything, and your role may encourage others to join too.”
“With the right support everyone can thrive and contribute to changing the industry landscape,” Courtney adds.
The evolution of Certex Lifting: embracing change for success
Image: Certex Lifting.
Certex Lifting is now one of the country’s largest lifting service and equipment companies and has been at the forefront of the lifting sector since entering the Australian market in November 2022.
Certex Lifting has stayed ahead of the curve by providing innovative solutions and high-quality products while focusing on safety and reliability. The company keeps up with technology advances and industry developments.
One of the most significant aspects of Certex Lifting’s evolution has been its embrace of new technologies and methodologies to improve its product offerings and services. The company has consistently invested in staying at the forefront of the industry, from introducing a more sustainable range of products to providing Magnetic Rope Services and niche products tailored to the Renewables sector.
This dedication to advancement has solidified Certex Lifting’s position as a leader in the lifting sector and has allowed the company to better serve its customers with safe, efficient, and reliable solutions.
Certex Lifting has also remained committed to safety, with a strong emphasis on “Lifting KnowHow” as a company commitment to improve operations and services. By prioritising safety in every aspect of its operations, Certex Lifting has built enduring partnerships and delivered peace of mind to its clients.
In summary, Certex Lifting’s evolution demonstrates its ability to adapt, innovate and lead. The company champions diversity and inclusivity, embraces technological advancements, and prioritises safety. As the industry progresses, Certex Lifting stands ready to meet new challenges and pioneer new solutions, remaining a steadfast partner for businesses in need of top-tier lifting and rigging expertise.
Image: Certex Lifting.