On October 1st 2020, Sinoboom Australia officially launched operations on a national basis. As a wholly owned subsidiary of Sinoboom Intelligent Equipment, this is the latest step in the parent company’s global marketing and support strategy. Jason Rigby, Sales Director for Sinoboom Australia, spoke to Cranes and Lifting about the launch and explained what the local market can expect to see from the brand.

Sinoboom launches intelligent MEWPs locally

On October 1st 2020, Sinoboom Australia officially launched operations on a national basis. As a wholly owned subsidiary of Sinoboom Intelligent Equipment, this is the latest step in the parent company’s global marketing and support strategy. Jason Rigby, Sales Director for Sinoboom Australia, spoke to Cranes and Lifting about the launch and explained what the local market can expect to see from the brand. Read more