It’s been an exciting time for the Crane Association of New Zealand (CANZ) with its annual conference having taken place in July, showcasing all that is great about the Kiwi crane industry.
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We were pleased to host the team at Cranes and Lifting magazine at the conference – even more so this year as CANZ has just signed an agreement that sees Cranes and Lifting magazine (CAL) become our preferred media partner.
Anyone who knows the team that put together this incredibly professional publication, know how passionate they are about promoting the industry and the incredible work being done by those who are a part of it. In joining forces, CANZ and CAL are looking forward to an even more integrated and informed industry community.
Both are passionate about sharing the stories of the crane industry on both sides of the Tasman. This collaboration is set to enhance the exchange of industry knowledge, promote best practices, and bolster safety standards, benefiting both regions immensely.
The relationship between the Crane Industry Council of Australia (CICA) and CANZ has been growing stronger by the year as well. This is characterised by mutual support and collaboration and this new partnership will further solidify these ties. We aim to foster even greater cooperation and understanding across Australasia, with Cranes and Lifting magazine aptly positioned to tell our stories.
In practical terms, the partnership will facilitate access to the magazine for CANZ members, close ties with the Cranes & Lifting media team, and promotion of the magazine and its content by CANZ and CAL. Sarah Toase, CEO of the Crane
Association, expressed her enthusiasm for the partnership, stating, “This partnership marks a significant step forward for the crane and lifting industries in both Australia and New Zealand. By leveraging the strengths and expertise of both organisations, we can create a more cohesive and innovative industry. Our shared goal is to enhance safety, promote best practices, and support the professional growth of our members. I am confident that this collaboration will yield positive outcomes for all stakeholders involved.”
In addition to this announcement, CANZ advised that a new schools initiative is underway in collaboration with CICA. This is a first of its kind industry promotion between the two associations, promoting the industry to school children through their members engagement in their own communities. More to come on this at the CICA conference later this year.
The partnership between the Crane Association and Cranes and Lifting magazine is a positive development for the industry and will support initiatives like this to truly take off.
We look forward to working together in pages of this magazine over the coming months.
Image: Prime Creative Media